Monday, September 20, 2010

How will the print industry survive? What is the impact demassification?

The print industry is where mass media has all started. Newspapers, magazines, etc. have started a mass of communication among every society in the world. Print industry started the mass media craze, however there is so much more to the media now rather than just print. How will the print industry survive in this technology orientated society? So many things today can be found via internet. Nobody needs to go out and buy a newspaper anymore to see what's going on in the country or in the world. It is so easy to just log onto your computer and open up a news engine and search for whatever topic you are looking for. It's all about convenience now. Using the internet or your mobile phone for mass media updates is easier than having to go out every morning and buy a newspaper at the local corner store right? So how will the print industry survive?
There are so many other options out there now in the media world, so what will happen to newspapers and magazines? We are already hearing about how some magazines are going down the drain because they can't afford to keep publishing new ones; and newspapers that can no longer stay in business because everyone relies on technology now. In order for newspapers and magazines to stay in business, they need to start subscriptions online when people want to view certain front page articles. More people donating to certain magazine and newspaper companies will probably help a lot also. Mass media would be nothing without the print industry, so we need to start acting upon saving it.

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