Economics not only drives most media companies, but in reality, everything else in the world. Money is everything. People wouldn’t be able to survive in this world without money. Money is needed to buy, sell, and make a profit, especially for media companies. They advertise to the public to make money, but in order to advertise, they need money first. They rely on the public, philanthropists, and foundations for donations. They use that money to put out a product in hopes that the product will please the public and gain them a profit in return. People are dependent on the media for various reasons and without money, the continuation of the media would not be possible. Media companies have been struggling more recently because of the internet and digital technology because people aren’t buying newspapers and such anymore. With that decrease in demand because of the economy and new technology, less money is made, which hurts media companies. They are solely dependent on the demand of the public, but without any demand, no money will be made, and media companies will fall apart.
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