Why Does Economics Drive Most Media Companies?

Media and money are two unavoidable concepts in our society today. We have discussed how inescapable mass media is, and money is on the same level. Most companies run off of money, and the media is no exception. Many mass media organizations rely on advertisements to fund their programs. Anything from billboards to commercials serve as the main revenue for these companies.

In addition, a multitude of corporations have now advanced to become conglomerations or mega-conglomerations. This also boosts their income due to the fact that they now have coverage over two or more media aspects.

Although the amount of money mass media companies spend on their products is tremendous, it wouldn't be spent if the viewers didn't buy in. The reason the media continues to spend money and expand on their organizations is because society feeds into it. Our nation loves to be entertained and hear the latest news. It's a never-ending cycle where the consumers buy into the media's gimmicks, and they continue to up their game.

As previously discussed, our society has become dependent on technology. Therefore, the consumers and companies will do what it takes in order to keep up with the latest advancements.